I’m surely going against lots of tech pundits and social media experts by saying this…let me take a long breadth..phew!
You may disagree, and you can definitely debate here. I will put my thoughts here why I think buzz is already successful.
First of all, if you are using buzz you might noticed that you see some people on your list, not idle but sharing some stuff and most of them not even on your twitter/friendfeed or facebook followers list. Interestingly, most of them don’t use twitter/friendfeed even facebook but they are using buzz right? But you know them very well, don’t you? Well, in my case I have noticed around 60% people don’t even have twitter or friendfeed accounts. Interesting eh….So what’s happening here, buzz is bringing new people in this (technically) social world as well as twitter/facebook/friendfeed friends. It’s allowing you to be more public with people you know already. Automatically, I had around 60+ people followed and followed back and I noticed buzz didn’t make any mistake to choose them for my followers list. To me this is one of the biggest success for buzz that it’s bringing new people for me in social world and letting me know what they are up to…
Now think, people who are using this social tools for the first time, is there any chance they will start switching to twitter and never use buzz again? I don’t think so…so these new users are an asset for buzz, How many users will be like that out of tens of (approximately) millions of gmail users? Even if it’s 25% new social network users come out of it that will be huge thing for buzz. That means buzz is already starting it’s journey with a huge users base.
I have been stopped using friendfeed since the day I got buzz enabled in my gmail, why? Because buzz got the same features with improved ideas and easy sharing facilities. And people I follow on friendfeed are already on my twitter friends list, so I didn’t lose anything there…don’t you think there will be more users from friendfeed to buzz like me? I have already seen lots of people switching to buzz from friendfeed.
Buzz allows you to make your post public or private, though as an user you didn’t have much control over privacy at the beginning but buzz updated their status on privacy and gave more control to users’ hand. Certainly, this going to bring more users to buzz.
It’s certainly not twitter, its better than twitter! You can share almost everything on buzz which you can’t do on twitter. So these need will make users to use buzz, no? And why not when you want to share the things from google itself?
It’s in the browser! You don’t have to start another application or you don’t have to open another tab on your browser to use it. You don’t even have to sign in to use it…isn’t it cool? No worries about what platform you are using….i know Desktop client like Seesmic and TweetDeck will integrate buzz soon but buzz web client itself is already a good one, no doubt about it.
You have inbox integration, you can email any content to anyone like you use gmail with the same interface. You can read all comments in your gmail and reply them from right there…cool eh…
Last but not the list, it’s Google dude. There will be less chance to see buzz is down like twitter
I know I’m just talking about all these positive things of buzz, well that’s all I think and I know there are some negative things of buzz as well. Like if we think it as a twitter, then we will see some features are missing. We will see how buzz comes up with their updates in near future. But to me, buzz is already successful. What do you think? Let me hear you…